In a class I recently taught, we discussed how to do an elevator speech. Essentially it's a short (30 seconds to 3 minutes) introduction of yourself to a potential employer or client that's aimed at presenting a professional first impression. Content might include:
What makes you unique?
What problems can you solve?
What example can you give that illustrates a successful outcome to a problem?
You can access more info here.
Here's an example from business students at the University of South Florida.
Excellent lesson!
All part of designing and "owning" one's brand.
Too few do this. But better for those who do.
Keep creating...a contagious brand,
Mike
Posted by: Mike Wagner | June 13, 2011 at 03:34 PM
Thanks, Mike. The MBA students asked if I had an elevator speech...guess I better get busy :)
Posted by: Dr. Delaney Kirk | June 13, 2011 at 05:57 PM